Atkinson Group Cookie Policy

This privacy notice explains how the Atkinson Group will use any personal information we collect about you via cookies.

What are cookies and how do they work?

Cookies are a small text files that are stored in your web browser that allows Fuel Dump or a third party to recognize you. Cookies can be used to collect, store and share bits of information about your activities across websites. Cookies are not programs and therefore cannot contain viruses or other malicious software. They are purely a string of text and numbers.

Cookies might be used for the following purposes:

  • To enable certain functions
  • To provide analytics
  • To store your preferences
  • To enable ad delivery and behavioural advertising

Session and persistent cookies

Cookies can be classified as either ‘Session’ or ‘Persistent’, depending on how long they last after they are placed on your browser.

Session Cookies: Session cookies last for as long as you keep your browser open. They expire when you close your browser.

Persistent Cookies: Persistent cookies expire at a fixed point in time or if you manually delete them from your browser, whichever occurs first.

Essential and non-essential cookies

Cookies can be classified as either ‘essential’ or ‘non-essential’.

Essential Cookies: these are cookies that are either:

  • Used solely to carry out or facilitate the transmission of communications over a network; or
  • Strictly necessary to provide an online service (e.g. our website or a service on our website) which you have requested.

Non-Essential Cookies: These are any cookies that do not fall within the definition of essential cookies, such as cookies used to analyse your behaviour on a website (‘analytical’ cookies) or cookies used to display advertisements to you (‘advertising’ cookies).

First and third party cookies

Cookies can be classified as ‘first party’ or ‘third party’.

First Party Cookies: These are cookies placed on your device by our website domain.

Third Party Cookies: These are cookies placed on your device by third party website domains. They analyse your use of our website and/or to display advertisements (including third party advertisements) to you and advertisement conversion tracking for Google AdWords.

If you require further information about cookies in general, please visit

Functional and analytical cookies

Functional Cookies: These are cookies that are designed for purposes such as enhancing a website’s functionality. These are either not strictly essential for the website or functionality which you have requested to work, or are cookies which serve non-essential purposes in addition to their essential purpose.

Analytical Cookies: – Google Analytics is a system used by many websites to record information about who visits a website. Google set five different cookies with expiry dates ranging from 1 day to 2 years. These cookies are used mainly to differentiate between first time visitors to a website and repeat visitors. They do not contain any personally identifiable information. You can find out more about how Google use cookies at  . Use of Google Analytics helps us to understand which pages are most useful or not useful enough for users and refine the site to better serve customers.

Accepting or rejecting cookies

There are a number of different ways in which you can accept or reject some or all cookies and similar technologies. Some of the main methods of doing so are described below:

You are welcome to block the use of some or all of the cookies we use on our website. However, please be aware that doing so may impair our website and its functionality or may even render some or all of it unusable.

You should also be aware that clearing all cookies from your browser will also delete any cookies that are storing your preferences, for example, whether you have accepted cookies on a website or any cookies that are blocking other cookies.

You can find more detailed information about cookies and adjusting your browser settings by visiting